Chris Cantino is an entrepreneur and Partner at Color Capital, investing in web3 and consumer startups. Previously, Chris helped propel Schmidt’s Naturals to acquisition by Unilever alongside wife and partner Jaime Schmidt. The couple are founders of Supermaker, and their story is told in the book Supermaker: Crafting Business on Your Own Terms.

Chris has been featured in publications including NY Mag, Inc., AdWeek, Forbes, Business Insider, Digiday, Business of Fashion, Coindesk, Shopify, Entrepreneur, Morning Brew, and more.

Follow @chriscantino on Twitter.

Email chris@color.capital.